T:Market Cookie Policy

1. Introduction

This Cookie Policy outlines how T:Market (“we,” “us,” or “our”) utilizes cookies and similar tracking technologies across our digital platforms, including our website and mobile application (collectively referred to as the “Services”). These technologies play an integral role in enhancing your user experience, providing personalized content, and enabling us to analyze website traffic and optimize our services.

By accessing or using our Services, you consent to the use of cookies as described in this policy. It’s important to familiarize yourself with the different types of cookies we employ, their respective purposes, and the choices you have regarding their management. This policy aims to provide you with the necessary information to make informed decisions about your online privacy.

We are committed to maintaining transparency and safeguarding your personal data. This Cookie Policy, in conjunction with our Privacy Policy, provides a comprehensive overview of our data practices. We encourage you to review both policies carefully to understand how we collect, use, and protect your information.

2. What are Cookies, and Similar Technologies

Cookies:

Cookies are small text files that websites store on your device (computer, tablet, smartphone) when you visit them. They act as a unique identifier for your device, allowing the website to remember your preferences, actions, and browsing patterns. Think of them as a digital “memory” for the website, enabling it to recognize you and provide a personalized experience.

How Cookies Work:

When you access a website, the website sends a request to your browser to place a cookie on your device. Your browser then saves this small text file, containing data such as your user ID, website preferences, and browsing history. Upon subsequent visits to the same website, your browser sends the cookie back to the website, allowing it to “remember” you and tailor your experience accordingly.

Types of Cookies:

Cookies can be categorized based on their origin, duration, and purpose:

  • First-Party Cookies: These cookies are set by the website you are currently visiting. They are typically used to enhance your browsing experience by remembering your preferences and login details.
  • Third-Party Cookies: These cookies are set by a different domain than the website you are currently visiting. They are often used for advertising and tracking purposes, allowing companies to collect data about your online behavior across multiple websites.
  • Session Cookies: These cookies are temporary and are deleted when you close your browser. They are primarily used to maintain your session on a website, such as remembering items in your shopping cart.
  • Persistent Cookies: These cookies remain on your device for a specified period, even after you close your browser. They are used to remember your preferences and actions across multiple browsing sessions.

Similar Technologies:

In addition to cookies, websites may use other tracking technologies to collect information about your online behavior:

  • Web Beacons: These are tiny, invisible image files embedded in web pages or emails. They can track when you open an email or visit a specific page, often used to monitor the effectiveness of marketing campaigns.
  • Local Storage: This is a technology that allows websites to store data on your device, similar to cookies but with larger storage capacity. It can be used to save website settings, cache data, or store offline content.
  • Device Fingerprinting: This technique involves collecting information about your device’s characteristics, such as your operating system, browser version, and installed plugins. This data can be used to create a unique “fingerprint” for your device, allowing websites to track you across different browsing sessions.

Purpose of Cookies and Similar Technologies:

These technologies serve various purposes, including:

  • Essential Functionalities: Enabling basic website features like logging in, navigating between pages, and accessing secure areas.
  • Personalization: Remembering your preferences, such as language settings or shopping cart items, to provide a tailored experience.
  • Analytics and Performance: Tracking website traffic, user behavior, and page load times to improve website performance and user experience.
  • Advertising: Delivering targeted advertisements based on your interests and browsing history.
  • Social Media Integration: Enabling social media sharing and login functionalities.
  • Security and Fraud Prevention: Detecting and preventing fraudulent activities and protecting user accounts.

Understanding these technologies is crucial for making informed decisions about your online privacy and managing your preferences.

3. Types of Cookies We Use

T:Market uses the following types of cookies to enhance your experience and optimize our Platform:

  1. Strictly Necessary Cookies

These cookies are essential for the basic functioning of T:Market, allowing you to navigate our Platform, access secure areas, and complete transactions. Without these cookies, certain features of the Platform may not be available.

Examples:

  • Maintaining session state.
  • Protecting against cross-site request forgery (CSRF) attacks.
  • Validating user login credentials and authenticating user sessions.
  • Ensuring secure communication over HTTPS.
  • Implementing security measures to prevent unauthorized access.
  • Storing temporary data for essential website functionality, such as shopping cart contents.
  • Preventing fraudulent activities and enhancing platform security.
  1. Performance and Analytics Cookies

Performance and analytics cookies help us understand how visitors interact with T:Market by collecting information about page visits, traffic sources, and user interactions. This data enables us to improve the Platform’s functionality and user experience.

Examples:

  • Google Analytics: Collects anonymous usage data to track website traffic, user behavior, and analyze trends.
  • WooCommerce Analytics: Tracks sales data, customer behavior, and product performance within the WooCommerce platform.
  • Jetpack: Provides website statistics and analytics to monitor traffic sources, popular content, and user engagement.
  1. Functionality Cookies

Functionality cookies allow us to remember choices you make on the Platform, such as your language preferences and saved items. These cookies enable a personalized experience on T:Market.

Examples:

  • Remembering user preferences, such as language selection or currency settings.
  • Storing recently viewed products or items added to the shopping cart.
  • Enabling product recommendations based on previous browsing history.
  • Providing personalized content based on user interests and preferences.
  • Supporting live chat functionality for customer support.
  1. Targeting and Advertising Cookies

These cookies track your browsing habits on T:Market to deliver relevant advertisements and offers based on your interests. They may also be used by third-party advertising networks to show ads on other websites you visit.

Examples:

  • Google Ads: Tracks ad performance and delivers targeted advertisements based on user interests and browsing behavior.
  • Facebook Pixel: Tracks user interactions with T:Market and displays personalized ads on Facebook and Instagram.
  • Pinterest Tag: Tracks user engagement with T:Market and shows relevant product pins on Pinterest.
  1. Social Media Cookies

Social media cookies enable you to interact with social media platforms through T:Market, such as sharing products or connecting your account. These cookies are set by the social media providers and may collect data for their purposes.

Examples:

  • Facebook: Enables social media login, sharing products on Facebook, and tracking user interactions with Facebook content.
  • Instagram: Allows users to share products on Instagram and connect their Instagram account with T:Market.
  • Twitter: Enables sharing products on Twitter and tracking user engagement with Twitter content.

4. Third-Party Cookies

In addition to the cookies set by T:Market, certain third-party cookies may be placed on your device when you use our Platform. These third parties may include analytics providers, advertising networks, and social media platforms, which use cookies to collect information about your online activities.

We allow these third-party cookies on our Platform for various reasons, including:

  • Measuring and analyzing website traffic and usage: Third-party analytics cookies help us understand how visitors interact with our Platform, which enables us to improve its performance, content, and user experience.
  • Providing personalized advertising: Third-party advertising cookies allow us and advertising networks to deliver more relevant ads to you based on your interests and browsing behavior across different websites.
  • Enabling social media features: Third-party social media cookies allow you to share content from our Platform on social media, log in using your social media credentials, and interact with social media features embedded on our Platform.
  • Improving Platform functionality: We may use third-party cookies to enhance certain features and functionalities on our Platform, such as live chat support, payment processing, or interactive maps.

It’s important to note that we do not have direct control over third-party cookies or the data they collect. We encourage you to review the privacy and cookie policies of these third-party providers to understand their data practices.

Here are some examples of third-party services we use on T:Market and their respective cookie usage:

  • Google Analytics: We use Google Analytics to collect and analyze data about how visitors use our Platform. Google Analytics sets cookies that track your interactions with our Platform, such as the pages you visit, the links you click, and the time you spend on each page. This information helps us understand user behavior, identify popular content, and improve the overall user experience. You can find more information about Google Analytics’ cookie usage and privacy practices on their website.
  • Google Ads: We use Google Ads to deliver targeted advertisements to users who have visited our Platform or shown interest in our products or services. Google Ads sets cookies that track your browsing activity across the Google Display Network and other websites, allowing us to show you relevant ads based on your interests. You can learn more about Google Ads’ cookie practices and ad personalization settings on their website.
  • Facebook Pixel: We use the Facebook Pixel to track user interactions with our Platform and display personalized ads on Facebook and Instagram. The Facebook Pixel sets cookies that collect information about your activity on our Platform, such as the products you view, the pages you visit, and the actions you take (e.g., adding items to your cart or making a purchase). This data is used to create custom audiences on Facebook and Instagram and show you ads that are relevant to your interests. You can manage your ad preferences and opt out of targeted advertising from Facebook on their website.
  • Social Media Plugins: Our Platform may include social media plugins or buttons that allow you to share content or connect with your social media accounts. These plugins are typically provided by social media platforms such as Facebook, Twitter, and Instagram. When you interact with these plugins, they may set cookies on your device to collect information about your browsing activity and social media usage. We encourage you to review the privacy policies of these social media platforms to understand how they use cookies and manage your privacy settings.

We are continuously evaluating and updating the third-party services we use on our Platform. The specific third-party cookies on your device may vary depending on your interactions with our Platform and the third-party services active during your browsing session.

Please note that this is not an exhaustive list of all third-party cookies that may be used on our Platform. The cookies set by third-party providers are subject to change based on their respective policies and updates.

5. How We Use Cookies

We use cookies on T:Market for a variety of purposes, all aimed at providing you with a seamless, efficient, and personalized online experience while ensuring the security and integrity of our Platform. These purposes include:

Essential Platform Operations:

  • Facilitating Basic Functionalities: Cookies are fundamental to enabling core features of our Platform, such as navigating between pages, accessing secure areas, and completing online transactions.
  • Maintaining User Sessions: Cookies help us maintain your session as you interact with T:Market, ensuring that you don’t have to repeatedly log in or re-enter information.
  • Enhancing Security: Cookies play a crucial role in implementing security measures to protect against unauthorized access, fraudulent activities, and other threats to our Platform and your personal data.

User Experience Enhancement:

  • Personalizing Your Experience: Cookies allow us to remember your preferences and settings, such as language selection, currency preferences, and previously viewed items. This enables us to provide a tailored experience that aligns with your individual needs and preferences.
  • Improving Navigation and Usability: Cookies help us optimize the navigation and usability of our Platform by tracking user interactions and identifying areas for improvement. This ensures that you can easily find the information you need and complete your desired actions efficiently.

Performance and Analysis:

  • Monitoring Website Traffic: Cookies enable us to track website traffic patterns, such as the number of visitors, page views, and traffic sources. This data helps us understand how users interact with our Platform and identify areas for optimization.
  • Analyzing User Behavior: Cookies allow us to analyze user behavior on our Platform, such as the pages visited, links clicked, and time spent on each page. This analysis helps us improve the content, functionality, and overall user experience of T:Market.

Targeted Advertising:

  • Delivering Relevant Ads: Cookies help us deliver targeted advertisements and offers that are relevant to your interests and browsing history on T:Market. This ensures that you see ads for products and services that are more likely to be of interest to you.
  • Measuring Ad Effectiveness: Cookies allow us to track the performance of our advertising campaigns by measuring metrics such as ad impressions, clicks, and conversions. This data helps us optimize our advertising strategies and ensure that our ads are effective and engaging.

Security and Fraud Prevention:

  • Protecting User Accounts: Cookies are essential for protecting the security and integrity of user accounts by implementing measures such as login authentication, session management, and fraud detection.
  • Preventing Malicious Activities: Cookies help us detect and prevent malicious activities on our Platform, such as cross-site request forgery (CSRF) attacks and other security threats. This ensures that your interactions with T:Market are safe and secure.

In essence, our use of cookies is integral to providing you with a secure, personalized, and efficient online experience while enabling us to continuously improve our Platform and services.

6. User Control and Managing Cookies

You have the right to control or disable cookies on your device. Here are ways to manage your cookie preferences:

a. Browser Settings

Most web browsers allow you to accept, block, or delete cookies through their settings. You can configure your browser to notify you when a cookie is being set or to restrict cookies altogether. The following links provide instructions for managing cookies in popular browsers:

b. Cookie Consent Banner

When you first visit T:Market, a cookie consent banner will appear, allowing you to accept or manage your cookie preferences. You can revisit these preferences at any time to modify your selections.

c. Opting Out of Targeted Advertising

To manage targeted advertising, you can use tools provided by various organizations:

  • Network Advertising Initiative (NAI) Opt-Out
  • Digital Advertising Alliance (DAA) Opt-Out

d. Third-Party Cookies Management

For cookies set by third parties (e.g., Google Analytics, Facebook Pixel), you can use their opt-out tools to disable tracking:

7. Cookies Used by T:Market

Below is a summary of the cookies T:Market may use on its Platform:

 

Cookie Type

Purpose

Expiration

Strictly Necessary Cookies

Enable basic Platform functionality

Session or persistent

Analytics Cookies

Track user behavior and preferences

Session or persistent

Functionality Cookies

Store user settings and preferences

Session or persistent

Targeting Cookies

Deliver personalized ads

Session or persistent

Social Media Cookies

Integrate social media functionality

Session or persistent

8. Changes to This Cookie Policy

T:Market reserves the right, at its sole discretion, to modify or amend this Cookie Policy at any time and for any reason, including but not limited to:

  • Changes in applicable laws, regulations, or legal requirements
  • Advances in technology or online tracking practices
  • Updates to our Platform or Services
  • Enhancements to our data security or privacy practices
  • Feedback from users or regulatory bodies

Any changes to this Cookie Policy will be effective immediately upon posting the revised version on our Platform. Your continued use of our Services following the posting of any changes constitutes your acceptance of those changes.

We encourage you to periodically review this Cookie Policy to stay informed about our current cookie practices. We may also provide additional notice of significant changes, such as through email notifications or prominent announcements on our Platform.

While we strive to provide clear and comprehensive information about our cookie usage, this Cookie Policy is not intended to create a contractual obligation or legal guarantee. We reserve the right to interpret and apply this policy at our discretion, and our interpretation shall be final and binding.

In the event of any conflict between this Cookie Policy and any other agreement or policy governing your use of our Services, the terms of this Cookie Policy shall prevail with respect to the subject matter hereof.

This Cookie Policy is governed by and construed in accordance with the laws of [Your Jurisdiction], without regard to its conflict of laws principles. Any legal action or proceeding arising out of or relating to this Cookie Policy shall be brought exclusively in the courts of [Your Jurisdiction].

By using our Services, you acknowledge that you have read, understood, and agree to be bound by this Cookie Policy and any modifications or amendments thereto.

9. Contact Us

If you have questions about this Cookie Policy or our use of cookies, please contact us via our contact page

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